Consumer behavior and marketing strategy

By: Peter, Paul JMaterial type: TextTextPublisher: Boston McGraw-Hill 2008Edition: 8th edDescription: xxi,555p. :illISBN: 9780071259354Subject(s): Consumer behavior
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Item type Current location Call number Copy number Status Date due Barcode
Books Books TUM Main Campus
HF 5415.3 .P48 2008 (Browse shelf) 30109 Available 029126

Includes index

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