The director as a technology advocate [electronic resource] : why? / Bill Faust and Mark Bailey.

By: Faust, Bill, 1966- [spk]Contributor(s): Bailey, Mark. (Group CEO, CustomerFusion Group, Australia) [spk]Material type: FilmFilmSeries: Henry Stewart talksBusiness & management collection. Attributes of the professional director: Publisher: London : Henry Stewart Talks, 2021Description: 1 online resource (1 streaming video file (39 min.) : color, sound)Subject(s): Boards of directors | Communication in organizations | Computer communication systems | Customer relations -- Management | Industrial management -- Technological innovations | Information technology -- Management | Management information systems | Organizational effectivenessOnline resources: Click here to access online | Series
Contents:
Contents: Holistic approach -- Evolution of digital behaviour -- Customer experience management (CEM) vs. customer relationship management (CRM) -- Insight based evolution -- Volatility, Uncertainty, Complexity and Ambiguity (VUCA) -- Silos as a disadvantage -- Partnership approach to tech -- Disruption.
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Animated audio-visual presentation with synchronized narration.

Title from title frames.

Contents: Holistic approach -- Evolution of digital behaviour -- Customer experience management (CEM) vs. customer relationship management (CRM) -- Insight based evolution -- Volatility, Uncertainty, Complexity and Ambiguity (VUCA) -- Silos as a disadvantage -- Partnership approach to tech -- Disruption.

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