Using social media in corporate communication [electronic resource] / Vidhi A. Chaudhri.
Material type: FilmSeries: Henry Stewart talksBusiness & management collection. Corporate communication : concepts and practices: Publisher: London : Henry Stewart Talks, 2022Description: 1 online resource (1 streaming video file (24 min.) : color, sound)Subject(s): Business communication | Communication in crisis management | Communication in organizations | Corporations -- Public relations | Internet in public relations | Non-governmental organizations | Social media -- ManagementOnline resources: Click here to access online | SeriesAnimated audio-visual presentation with synchronized narration.
Title from title frames.
Contents: Corporate communication -- Crisis communication -- Social media -- Stakeholder power -- Lego -- Shell -- Kodaikanal -- Greenpeace -- Reputation management -- Non-governmental organizations.
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Mode of access: World Wide Web.