Kids through the ages [electronic resource] / Paul Kurnit.
Material type:
FilmSeries: Henry Stewart talksBusiness & management collection. Communicating to the young consumer: Publisher: London : Henry Stewart Talks, 2010Description: 1 online resource (1 streaming video file (41 min.) : color, sound)Subject(s): Child consumers | Children | Market researchOnline resources: Click here to access online | Series Animated audio-visual presentation with synchronized narration.
Title from title frames.
Contents: Insights into key issues related to communicating with youth at various ages and stages -The key concerns that rule their lives -- The pressure points in understanding them -- The best opportunities in effectively communicating with them -- Important guide posts for marketers, parents and educators in responsibly and responsively connecting with kids.
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Mode of access: World Wide Web.