TY  - ADVS
AU  - Richards,Martyn
TI  - Adolescence -- between childhood and adulthood
T2  - Communicating to the young consumer : relating to children and young people in an effective and responsible way,
PY  - 2010///
CY  - London
PB  - Henry Stewart Talks
KW  - Adolescence
KW  - Children
KW  - Marketing
KW  - Teenagers
KW  - Young adult consumers
KW  - Young consumers
N1  - Animated audio-visual presentation with synchronized narration; Title from title frames; Contents: Adolescents' moods -- Ephebiphobia -- Society's attitude to adolescence -- Alcohol is safer than drugs? -- Adolescents' self harm -- Adolescents' mental health -- Adolescents' pregnancy -- Age of puberty -- Hormones are to blame? -- Teenage brain -- Magnetic resonance imaging -- The prefrontal cortex -- Teenagers' poor decisions and judgment -- Linking sports and cerebellum development -- Key difference between teenagers and adults -- Gender-based neuroscience and illness -- Melatonin -- Legal liability of teenagers -- Why teens behave the way they do -- 20th century versus 21st century thinking -- Youth tribes and UK tribes -- Myths exploded -- Teenagers' bad press; Access restricted to subscribers
UR  - https://hstalks.com/bm/1593/
UR  - https://hstalks.com/bm/p/457/
ER  -