TY  - ADVS
AU  - Watkins,Marc
TI  - How to market a regional airport?: case study, Birmingham International Airport 
T2  - Airport marketing : latest thinking on gaining a competitive edge,
PY  - 2009///
CY  - London
PB  - Henry Stewart Talks
KW  - Birmingham International Airport (England)
KW  - Aeronautics, Commercial
KW  - Marketing
KW  - Airports
N1  - Animated audio-visual presentation with synchronized narration; Title from title frames; Contents: Market position -- Passenger traffic -- Top ten routes -- Competitive catchment -- Customer marketing -- Key attractions and key factors for airlines -- Market potential data -- Key factors for passengers -- Customer marketing for passengers and travel agents; Access restricted to subscribers
UR  - https://hstalks.com/bm/1328/
UR  - https://hstalks.com/bm/p/462/
ER  -