TY  - BOOK
AU  - Kerpen,Dave
TI  - Likeable social media: how to delight your customers, create an irresistible brand, and be amazing on facebook, twitter, linkedin, instagram, pinterest, and more 
SN  - 9780071836326 (alk. paper)
AV  - HF5415.1265 .K425 2015
KW  - Internet marketing
KW  - Online social networks
KW  - Social media
KW  - Economic aspects
KW  - Customer relations
KW  - Branding (Marketing)
N1  - Includes bibliographical references and index
ER  -