TY  - BOOK
AU  - Buttle,Francis
AU  - Maklan,Stan
TI  - Customer relationship management: concepts and technologies 
SN  - 9781138789821 (hardback)
AV  - HF5415.5 .B875 2015
KW  - Customer relations
KW  - Management
KW  - BUSINESS & ECONOMICS / Customer Relations
KW  - bisacsh
KW  - BUSINESS & ECONOMICS / Consumer Behavior
KW  - BUSINESS & ECONOMICS / Marketing / General
N1  - Includes bibliographical references and index
ER  -