TY  - BOOK
AU  - Kolb, Bonita M.
TI  - Tourism Marketing for cities and towns: Using branding and events to attract tourism
SN  - 075067945X 
PY  - 2006///
CY  - Boston
PB  - Elsevier/Butterworth-Heinemann
KW  - City promotion.;
KW  - Tourism Marketing
N1  - Includes index
ER  -