TY - BOOK AU - Kaden, Robert J. TI - MORE guerrilla marketing research : asking the right people, the right questions, the right way and effectively using the answers to make more money / Robert J. Kaden, Gerald Linda and Jay Conrad Levinson SN - 9780749455477 PY - 2009/// CY - London, Philadelphia PB - Kogan Page Limited KW - Marketing research.; KW - Small business Management.; KW - Success in business N1 - Includes index ER -