TY  - BOOK
AU  - Kotler, Philip.
TI  - Marketing for Hospitality and Tourism
SN  - 9780132017732
CY  - Upper Saddle River, NJ : Pearson Prentice Hall, c2006.
KW  - Hospitality industry--Marketing
KW  - Tourism--Marketing
N1  - Includes bibliographical references and index
ER  -