TY - BOOK AU - Schiffman, Leon G. TI - Consumer Behavior: Global edition SN - 9780137006700 AV - HF 5415.32.S35 2010 C2 CY - Upper Saddle River :Peareson Prentice Hall,c2010 KW - Consumer Behavior KW - Motivation Research(Marketing) N1 - Includes bibliographic references and Index ER -