TY - ADVS AU - Campbell,Catriona TI - Customer experience and web design T2 - Digital marketing best practice : fundamentals of strategy and practice, PY - 2010/// CY - London PB - Henry Stewart Talks KW - Consumer satisfaction KW - Internet marketing KW - Web sites KW - Design N1 - Animated audio-visual presentation with synchronized narration; Title from title frames; Contents: Opinion of companies vs. customers on customer experience -- Managing the customer experience online -- Experiences spread quickly -- Customer experience ripple effect -- Customer experience measurement -- Qualitative and quantitative research -- Measuring data collected; Access restricted to subscribers UR - https://hstalks.com/bm/1655/ UR - https://hstalks.com/bm/p/456/ ER -