TY  - ADVS
AU  - Haftke,Mark
TI  - UK advertising & the law: where regulation meets new challenges 
T2  - Online advertising : how to use new digital tools and connect more effectively with your customers,
PY  - 2009///
CY  - London
PB  - Henry Stewart Talks
KW  - Advertising laws
KW  - Advertising
KW  - Great Britain
KW  - Internet advertising
KW  - Internet marketing
N1  - Animated audio-visual presentation with synchronized narration; Title from title frames; Contents: Problems posed by online technologies to existing regulatory regime for advertising in the UK -- Review of current regulations -- Consideration of advertising related technology developments -- Privacy issues, behavioral profiling, key word auctions, price comparisons -- New legislation on consumer protection, misleading marketing and electronic communications; Access restricted to subscribers
UR  - https://hstalks.com/bm/1448/
UR  - https://hstalks.com/bm/p/459/
ER  -