TY  - ADVS
AU  - Chase,Charlie
TI  - Demand-driven forecasting: sensing demand signals, shaping and predicting demand 
T2  - Predicting demand : fundaments and latest developments,
PY  - 2010///
CY  - London
PB  - Henry Stewart Talks
KW  - Business planning
KW  - Sales forecasting
KW  - Sales management
KW  - Supply and demand
N1  - Animated audio-visual presentation with synchronized narration; Title from publisher's web site; Contents: Improvements in demand-driven forecasting -- Problems companies face -- What is demand-driven forecasting? -- Role of sales and marketing -- Domain knowledge vs. judgement -- Role of the finance department -- Consensus forecasting sub-process and process -- Business intelligence (BI) portals/dashboards -- Importance of BI tools/application -- Demand-driven forecasting process flow model -- Benefits of demand-driven forecasting -- Demand forecasting enabling technology requirements -- A good demand-driven forecasting process and steps to improve yours -- Conclusions -- References; Access restricted to subscribers
UR  - https://hstalks.com/bm/1787/
UR  - https://hstalks.com/bm/p/485/
ER  -