TY  - ADVS
AU  - Blythe,Jim
TI  - Sales and sales management
T2  - Principles of marketing : guidelines for effective practice,
PY  - 2012///
CY  - London
PB  - Henry Stewart Talks
KW  - Sales executives
KW  - Sales management
KW  - Sales
N1  - Animated audio-visual presentation with synchronized narration; Title from title frames; Contents: The role of the salesperson -- Personal selling and the communications mix -- Sales force functions -- Characteristics of successful salespeople -- Types of salesperson -- Definitions of sales terminology -- Preparing for the presentation -- Objection handling -- Closing the sale -- Post-presentation activities -- Negotiation -- Role of the sales manager -- Factors in sales force success -- Recruitment of salespeople -- Training of salespeople -- Remuneration of salespeople -- Motivating salespeople -- Running a sales meeting; Access restricted to subscribers
UR  - https://hstalks.com/bm/2194/
UR  - https://hstalks.com/bm/p/633/
ER  -