TY - ADVS AU - Hill,Ronald Paul TI - Public policy and marketing research and practice T2 - Why we buy : understanding consumer behavior, PY - 2013/// CY - London PB - Henry Stewart Talks KW - Marketing research KW - Political aspects KW - Social aspects KW - Marketing KW - Government policy KW - Public interest N1 - Animated audio-visual presentation with synchronized narration; Title from title frames; Contents: Public policy process -- Precipitating events -- Policy development -- Evaluation and assessment -- New avenues of inquiry measurement, transdisciplinary research, impact, stakeholders, tipping points -- Challenging our view of consumption; Access restricted to subscribers UR - https://hstalks.com/bm/2611/ UR - https://hstalks.com/bm/p/703/ ER -