TY - ADVS AU - Mangan,John TI - Competition or collaboration?: the response of three automotive brands to globalisation T2 - The business & management collection, PY - 2019/// CY - London PB - Henry Stewart Talks KW - P.S.A. Peugeot-Citroën KW - Toyota Jidōsha Kōgyō Kabushiki Kaisha KW - Automobile industry and trade KW - International cooperation KW - Case studies KW - Business logistics KW - Collaboration KW - Competition KW - Globalization N1 - Animated audio-visual presentation with synchronized narration; Bite-size case study extracted from the talk: The impact of globalisation on supply chains; Title from title frames; Access restricted to subscribers N2 - This case study examines the collaboration of three competitors, Toyota, Peugeot and Citroën; to explore globalisation in the automotive industry UR - https://hstalks.com/bm/4096/ ER -