TY  - ADVS
AU  - Newton,John
TI  - Amazon Prime: conversion rate optimisation 
T2  - The business & management collection,
PY  - 2021///
CY  - London
PB  - Henry Stewart Talks
KW  - Amazon.com (Firm)
KW  - Electronic commerce
KW  - Internet marketing
KW  - Case studies
KW  - Shipment of goods
KW  - Teleshopping
N1  - Animated audio-visual presentation with synchronized narration; Bite-size case study extracted from the talk: Conversion rate optimisation; Title from title frames; Access restricted to subscribers
N2  - This case study looks at Amazon Prime as an example conversion rate optimisation
UR  - https://hstalks.com/bm/4509/
ER  -