TY  - BOOK
AU  - Lovelock,Christopher
TI  - Services Marketing: people.technology.strategy
SN  - 9780273756064
AV  - HF 5415.13.S16 2011 
PY  - 2011///
CY  - London
PB  - Pearson
KW  - Services
N1  - includes index
ER  -