TY  - BOOK
AU  - Thompson, Arthur A., 1940- 
TI  - Strategy : winning in the marketplace : core concepts, analytical tools, cases 
SN  - 0072847700 (alk. paper); 
CY  - Boston, Mass. : McGraw-Hill, c2004.
KW  - Strategic planning.;
KW  - Industrial management.;
KW  - Conglomerate corporations --Management.;
KW  - Strategic planning --Case studies
N1  - Includes indexes
ER  -