Writing radio ads [electronic resource] : there's more to it than meets the ear / Tony Hertz.
Material type:
FilmSeries: Henry Stewart talksBusiness & management collection. Radio advertising: Publisher: London : Henry Stewart Talks, 2009Description: 1 online resource (1 streaming video file (41 min.) : color, sound)Other title: Writing radio ads : there is more to it than meets the ear!Subject(s): Radio advertisingOnline resources: Click here to access online | Series Animated audio-visual presentation with synchronized narration.
Title from title frames.
Contents: Practical and entertaining collection of approaches, tips and wisdom -- How to write dialogue, monologue, radio movies, sounds and music -- How to make radio more creative and less limiting, than traditionally assumed.
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Mode of access: World Wide Web.