Learning & memory [electronic resource] / Carolyn L. Costley.
Material type: FilmSeries: Henry Stewart talksBusiness & management collection. Why we buy: Publisher: London : Henry Stewart Talks, 2014Description: 1 online resource (1 streaming video file (33 min.) : color, sound)Other title: Learning and memorySubject(s): Consumer behavior | Learning, Psychology of | Marketing -- Psychological aspects | MemoryOnline resources: Click here to access online | SeriesAnimated audio-visual presentation with synchronized narration.
Title from title frames.
Contents: Memory ins and outs -- Memory path for each sense -- Remembering (availability & accessibility) -- Associative network of memory store -- The "JEANS" memory network example -- Memory and decision making -- False memories -- Forgetting -- Learning theories and tricks -- Memory and learning.
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Mode of access: World Wide Web.