Pricing strategies [electronic resource] : the case of Verifone / Michael McDonald.
Material type:![Film](/opac-tmpl/lib/famfamfam/VM.png)
Animated audio-visual presentation with synchronized narration.
Title from title frames.
Contents: Common business models -- The razor/blade business model -- Pricing strategies -- Verifone's old business model -- Verifone's new business model.
Access restricted to subscribers.
Mode of access: World Wide Web.