Positioning a mid-size overseas bank to do business in the USA [electronic resource] / Avner Mendelson.
Material type:
FilmSeries: Henry Stewart talksBusiness & management collection: Publisher: London : Henry Stewart Talks, 2016Description: 1 online resource (1 streaming video file (61 min.) : color, sound)Subject(s): Mendelson, Avner -- interviews | Bank le'umi le-Yiśra'el | Bank management -- United States | Banks and banking -- United States | Relationship bankingOnline resources: Click here to access online Summary: Avner Mendelson, President and CEO of Bank Leumi USA, discusses positioning his bank to do business in the USA. He describes its scale, the business it does, the segments it targets, the business it no longer does, its operations and profitability. At the centre of its strategy is "relationship banking" and the opportunity to "cross-sell." He describes his "ideal customer" and how the bank pursues new business, as well as the regulatory environment for mid-size banks created in the post-great recession environment.
HST project interview.
Title from title frames.
Videorecording with sound.
Access restricted to subscribers.
Avner Mendelson, President and CEO of Bank Leumi USA, discusses positioning his bank to do business in the USA. He describes its scale, the business it does, the segments it targets, the business it no longer does, its operations and profitability. At the centre of its strategy is "relationship banking" and the opportunity to "cross-sell." He describes his "ideal customer" and how the bank pursues new business, as well as the regulatory environment for mid-size banks created in the post-great recession environment.
Mode of access: World Wide Web.