Pricing strategy with business intelligence [electronic resource] / Michael McDonald.
Material type:
FilmSeries: Henry Stewart talksBusiness & management collection. Business intelligence, big data, and applications in industry: Publisher: London : Henry Stewart Talks, 2017Description: 1 online resource (1 streaming video file (34 min.) : color, sound)Subject(s): Business intelligence | Price discriminationOnline resources: Click here to access online | Series Animated audio-visual presentation with synchronized narration.
Title from title frames.
Contents: Importance of product pricing -- What is price discrimination -- Types of price discrimination -- Conditions for optimal pricing -- Profit maximizing prices.
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Mode of access: World Wide Web.