Mass communication theories : explaining origins, processes, and effects / Melvin L. DeFleur.
Material type: TextPublisher: Boston : Allyn & Bacon, c2010Description: xx, 358 p. ; 28cmISBN: 9780205331727 (pbk.); 0205331726 (pbk.)Subject(s): Mass mediaLOC classification: P90 | .D44185 2010Item type | Current location | Call number | Status | Date due | Barcode |
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Books | TUM Main Campus | P 90.D44185 2010 (Browse shelf) | Available | 005920 |
Includes bibliographical references and index.