Marketing for Hospitality and Tourism.

By: Kotler, PhilipMaterial type: TextTextPublisher: Upper Saddle River, NJ : Pearson Prentice Hall, c2006. Edition: 4th edDescription: xxiv, 932 p. : col. ill. ; 26 cmISBN: 9780132017732Subject(s): Hospitality industry--Marketing. Tourism--Marketing
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Item type Current location Call number Copy number Status Date due Barcode
Books Books TUM Main Campus
TX 911.3 .M3 K68 2006 (Browse shelf) 30210 Available 034679

Includes bibliographical references and index.

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