Markting Research: In a Digital Information Environment.
Material type:
TextPublisher: Boston : McGraw-Hill Irwin, c2009. Edition: 4th edDescription: xxiv, 690 p. : col. ill. ; 27 cmISBN: 9780071101073Subject(s): Marketing research
| Item type | Current location | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
Books
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TUM Main Campus | HF 5415.2 H258 2009 (Browse shelf) | 30232 | Available | 026248 |
Includes bibliographical references and indexes.