Consumer behavior : an applied approach / Nessim Hanna, Richard Wozniak.
Material type:
TextPublisher: Upper Saddle River, NJ: Prentice Hall, 2001. Description: xxi, 586 p. : ill. (some col.), col. map ; 26 cmISBN: 130895024Subject(s): Consumer Behavior --United StatesLOC classification: HF 5415.33.U6 H36 2001
| Item type | Current location | Call number | Status | Date due | Barcode |
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Books
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TUM Lamu Campus | HF 5415.33.U6 H36 2001 (Browse shelf) | Available | 114B00993 |
Includes bibliographical references and indexes.