Strategy : winning in the marketplace : core concepts, analytical tools, cases

By: Thompson, Arthur A., 1940-Material type: TextTextPublisher: Boston, Mass. : McGraw-Hill, c2004. Description: 1 v. (various pagings) : col. ill. ; 26 cmISBN: 0072847700 (alk. paper); Subject(s): Strategic planning.; Industrial management.; Conglomerate corporations --Management.; Strategic planning --Case studies
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