Marketing As Strategy ; Understanding The Ceo'S Agenda For Driving Growth And Innovation
Material type:
TextPublisher: Boston ; Harvard Business Sch ; 2004Edition: 0Description: ,;illISBN: 1591392101Subject(s): MarketingLOC classification: HF 5415.K83 2004
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Books
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TUM Main Campus | HF 5415.K83 2004 (Browse shelf) | Available | 029138 |