Consumer Behavior: Building Marketing Strategy by Hawkins,Del.I

By: Hawkins,Del.IMaterial type: TextTextPublisher: Boston ; McGraw-Hill ; 2010Edition: 11th edDescription: xxii,778p.:ill.(chiefly col.)ISBN: 9780077294106Subject(s): Consumer BehaviorLOC classification: HF 5415.U6H38 2010
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Books Books TUM Main Campus
HF 5415.U6H38 2010 (Browse shelf) Available 029112

includes index

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