Services Marketing Management
Material type: TextPublisher: Chichester John Wiley & Sons 2008Edition: 0Description: ,;illISBN: 0-471-98490-6Subject(s): Service Indusries - Marketing - ManagementItem type | Current location | Call number | Status | Date due | Barcode |
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Books | TUM Main Campus | HD 9980.5.K375 1999 (Browse shelf) | Available | 019084 |
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HD 9980.5.A8 Managing Quality In The Service Sector | HD 9980.5.B67 1999 Competitive Strategies For Organisations | HD 9980.5.J647 2005 Service Operation Management: Improving Service Delivery | HD 9980.5.K375 1999 Services Marketing Management | HD 9980.5 .M388 2006 Marketing plans for service Businesses | HD 9980.5 .M83 1999 The management and marketing of services | HD 9980.5 U53 1995 Understanding services management |