Advertising And Promotion; An Intergrated Marketing Communications Perspective
Material type:
TextPublisher: New York ; Mcgraw Hill ; 2009Edition: 8th edDescription: xxv,838p.:ill(some col)ISBN: 9780071284400Subject(s): Marketing CommunicationsLOC classification: HF 5823 .B387 2009
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TUM Main Campus | HF 5823 .B387 2009 (Browse shelf) | Available | 033990 | ||
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TUM Main Campus | HF 5823 .B387 2009 (Browse shelf) | Available | 033879 | ||
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TUM Main Campus | HF 5823 .B387 2009 (Browse shelf) | 022614 | Available | 033887 | |
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TUM Main Campus | HF 5823 .B387 2009 (Browse shelf) | 29997 | Available | 033883 |
Includes index