Low cost worlds and the airline industry (Record no. 80279)

000 -LEADER
fixed length control field 01882ngm a2200373 a 4500
001 - CONTROL NUMBER
control field HST2577
003 - CONTROL NUMBER IDENTIFIER
control field UkLoHST
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS
fixed length control field m c
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
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007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field vz|czazum
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 100412s2009 enk|||||||||||s|||v|eng d
028 50 - PUBLISHER NUMBER
Publisher number 2577
Source Henry Stewart Talks
035 ## - SYSTEM CONTROL NUMBER
System control number (UkLoHST)1492
040 ## - CATALOGING SOURCE
Original cataloging agency UkLoHST
Language of cataloging eng
Transcribing agency UkLoHST
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Garrow, Laurie A.
Relator code spk
245 10 - TITLE STATEMENT
Title Low cost worlds and the airline industry
Medium [electronic resource] /
Statement of responsibility, etc. Laurie A. Garrow and Stacey Mumbower.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. London :
Name of publisher, distributor, etc. Henry Stewart Talks,
Date of publication, distribution, etc. 2009.
300 ## - PHYSICAL DESCRIPTION
Extent 1 online resource (1 streaming video file (25 min.) :
Other physical details color, sound).
490 1# - SERIES STATEMENT
Series statement Practical pricing and revenue management : fundamentals and practical applications,
International Standard Serial Number 2056-4570
500 ## - GENERAL NOTE
General note Animated audio-visual presentation with synchronized narration.
500 ## - GENERAL NOTE
General note Title from title frames.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Contents: Low cost carriers (LCC) -- Lowering operating costs -- Market penetration and growth -- Internet booking -- Fuel efficiency and fuel expense -- Mergers and failure of airlines -- Business vs. leisure travelers -- Market segmentation -- The classical approach -- Airline pricing and competition -- Differences among LCCs -- LCCs strategies -- The future of revenue management.
506 ## - RESTRICTIONS ON ACCESS NOTE
Terms governing access Access restricted to subscribers.
538 ## - SYSTEM DETAILS NOTE
System details note Mode of access: World Wide Web.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Aeronautics, Commercial
General subdivision Marketing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Business planning.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Costs and cost analysis.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Pricing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Reservation systems.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Mumbower, Stacey,
Affiliation (Graduate Research Assistant, Georgia Institute of Technology, USA)
Relator code spk
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE
Uniform title Henry Stewart talks.
Name of part/section of a work Business & management collection.
-- Practical pricing and revenue management.
856 40 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="https://hstalks.com/bm/1492/">https://hstalks.com/bm/1492/</a>
856 42 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="https://hstalks.com/bm/p/421/">https://hstalks.com/bm/p/421/</a>
Materials specified Series

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