Delivering fantastic customer experience : (Record no. 72569)

000 -LEADER
fixed length control field 03789cam a22005891i 4500
001 - CONTROL NUMBER
control field 9780429328091
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220531132443.0
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS
fixed length control field m d
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 190823s2019 nyua o 000 0 eng d
040 ## - Cataloging Source
-- OCoLC-P
-- eng
-- rda
-- pn
-- OCoLC-P
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781000708028
-- (ePub ebook) :
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1000708020
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781000707724
-- (PDF ebook) :
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1000707725
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781000707878
-- (Mobipocket ebook) :
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1000707873
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780429328091
-- (ebook) :
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0429328095
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Canceled/invalid ISBN 9780367347987 (hbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Canceled/invalid ISBN 9780367346034 (pbk.)
024 7# -
-- 10.4324/9780429328091
-- doi
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)1127839805
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC-P)1127839805
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.5
072 #7 -
-- BUS
-- 018000
-- bisacsh
072 #7 -
-- BUS
-- 016000
-- bisacsh
072 #7 -
-- BUS
-- 053000
-- bisacsh
072 #7 -
-- KNS
-- bicssc
082 04 -
-- 658.812
-- 23
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Lafrenière, Daniel,
Relator term author.
245 10 - TITLE STATEMENT
Title Delivering fantastic customer experience :
Remainder of title how to turn customer satisfaction into customer relationships /
Statement of responsibility, etc. Daniel Lafrenière.
250 ## - EDITION STATEMENT
Edition statement 1st.
264 #1 -
-- New York :
-- Productivity Press,
-- 2019.
300 ## - PHYSICAL DESCRIPTION
Extent 1 online resource :
Other physical details illustrations (black and white)
336 ## -
-- text
-- rdacontent
336 ## -
-- still image
-- rdacontent
337 ## -
-- computer
-- rdamedia
338 ## -
-- online resource
-- rdacarrier
500 ## - GENERAL NOTE
General note 1 What Is Customer Experience? 2 Why is Customer Experience so Important? 3 One Interaction. Multiple Touchpoints. 4 How To Create a Stellar Customer Experience 5 Measuring 6 Maintaining Customer Relationships. 7 The Importance of Digital Customer Experience 8 Why You Should Care About Social Media. 9 A Few Final Thoughts
520 ## -
-- If you don't offer great customer experience, your main competitors will take away 50% of your business. Period. Gone are the days in which businesses could simply offer an "OK" experience and get away with it. In today's hypercompetitive environment, companies can no longer be just B2C or B2B. They must become B2Me - more personal, more relevant. With customers having higher expectations and access to more information than ever before, companies must create stellar, frictionless, personalized, and memorable customer experiences, if they plan to stay in the game. In this book, you will learn: What customer experience truly is. How emotions can increase customer loyaltyor make customers ditch a brand. Which behaviors and attitudes lose customers. Ten easy, practical, and proven ways to immediately improve your customer experience. What renowned companies do to offer the best customer experience. This book is for anyone who works serving customers in a B2C company or other businesses in a B2B environment. Everyone has an important role to play in creating a good customer experience, whether it be managers, associates, sales reps, marketing professionals, web strategists, accountants, customer service reps, delivery people, or installers. No matter what role you play, this book offers easy tips, recommendations, and examples to help improve customer experience, realistically, sustainably, and affordably.
588 ## -
-- OCLC-licensed vendor bibliographic record.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Customer relations.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Consumer satisfaction.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Customer loyalty.
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element BUSINESS & ECONOMICS / Customer Service
Source of heading or term bisacsh
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element BUSINESS & ECONOMICS / Consumer Behavior
Source of heading or term bisacsh
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element BUSINESS & ECONOMICS / Quality Control
Source of heading or term bisacsh
856 40 -
-- Taylor & Francis
-- https://www.taylorfrancis.com/books/9780429328091
856 42 -
-- OCLC metadata license agreement
-- http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf

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