Entrepreneurial marketing and international new ventures : (Record no. 71789)
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000 -LEADER | |
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fixed length control field | 03373cam a22005658i 4500 |
001 - CONTROL NUMBER | |
control field | 9781003034261 |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20220531132409.0 |
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS | |
fixed length control field | m d | | |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 200103s2020 nyu ob 001 0 eng |
040 ## - Cataloging Source | |
-- | OCoLC-P |
-- | eng |
-- | rda |
-- | OCoLC-P |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9781003034261 |
-- | (ebook) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 1003034268 |
-- | (ebook) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9781000063196 |
-- | (electronic bk. : Mobipocket) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 1000063194 |
-- | (electronic bk. : Mobipocket) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9781000063172 |
-- | (electronic bk. : PDF) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 1000063178 |
-- | (electronic bk. : PDF) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9781000063219 |
-- | (electronic bk. : EPUB) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 1000063216 |
-- | (electronic bk. : EPUB) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
Canceled/invalid ISBN | 9780367456399 |
-- | (hardback) |
035 ## - SYSTEM CONTROL NUMBER | |
System control number | (OCoLC)1135094302 |
035 ## - SYSTEM CONTROL NUMBER | |
System control number | (OCoLC-P)1135094302 |
050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HD62.5 |
072 #7 - | |
-- | BUS |
-- | 025000 |
-- | bisacsh |
072 #7 - | |
-- | BUS |
-- | 043030 |
-- | bisacsh |
072 #7 - | |
-- | BUS |
-- | 035000 |
-- | bisacsh |
072 #7 - | |
-- | KC |
-- | bicssc |
082 00 - | |
-- | 658.8/02 |
-- | 23 |
245 00 - TITLE STATEMENT | |
Title | Entrepreneurial marketing and international new ventures : |
Remainder of title | antecedents, elements and outcomes / |
Statement of responsibility, etc. | edited by Izabela Kowalik. |
250 ## - EDITION STATEMENT | |
Edition statement | 1 Edition. |
264 #1 - | |
-- | New York : |
-- | Routledge, |
-- | 2020. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 1 online resource. |
336 ## - | |
-- | text |
-- | txt |
-- | rdacontent |
337 ## - | |
-- | computer |
-- | n |
-- | rdamedia |
338 ## - | |
-- | online resource |
-- | nc |
-- | rdacarrier |
490 1# - | |
-- | Routledge studies in entrepreneurship |
520 ## - | |
-- | "The book investigates the entrepreneurial marketing (EM) concept within the broader discipline of international entrepreneurship. The analysis of this concept, and designing a model of EM antecedents, elements, and outcomes that was tested on the basis of empirical studies covering companies from three European countries, explores and develops the field of international marketing and entrepreneurship. The book examines the role of entrepreneurial marketing in the internationalization processes of new ventures and adopts both qualitative and quantitative methods for analyzing the antecedents and characteristics of entrepreneurial marketing, as well as their relationships with internationalization activities and firms' performances. It goes on to show how the application of entrepreneurial marketing may lead to an accelerated internationalization of companies originating from a transition market, as well as the Western-European markets. It addresses these topics with regards to entrepreneurial marketing and management and will be of interest to researchers, academics, managers, entrepreneurs, and students in the fields of international business, international marketing, and entrepreneurship"-- |
-- | Provided by publisher. |
588 ## - | |
-- | OCLC-licensed vendor bibliographic record. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | New business enterprises |
General subdivision | Management. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Marketing |
General subdivision | Management. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | International business enterprises |
General subdivision | Management. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Export marketing. |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | BUSINESS & ECONOMICS / Entrepreneurship |
Source of heading or term | bisacsh |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | BUSINESS & ECONOMICS / International / Marketing |
Source of heading or term | bisacsh |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | BUSINESS & ECONOMICS / International / General |
Source of heading or term | bisacsh |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Kowalik, Izabela, |
Relator term | editor. |
856 40 - | |
-- | Taylor & Francis |
-- | https://www.taylorfrancis.com/books/9781003034261 |
856 42 - | |
-- | OCLC metadata license agreement |
-- | http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf |
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