Marketing Research & Consumer Behaviour (Record no. 66822)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00477nam a22001937a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | 30441 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20151023090557.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 151023b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 978 8125914761 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | TUM |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5415.2 |
| Item number | S86 2013 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Sumathi S |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing Research & Consumer Behaviour |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | India |
| Name of publisher, distributor, etc. | Vikas |
| Date of publication, distribution, etc. | 2013 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xvi,761p. |
| Dimensions | 25cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes Index |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | P.Saravanavel |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Books |
No items available.