000 -LEADER |
fixed length control field |
00490nam a2200205Ia 4500 |
001 - CONTROL NUMBER |
control field |
89910 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
000 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20210723120006.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
150525s9999 xx 000 0 und d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9788125942597 |
040 ## - CATALOGING SOURCE |
Transcribing agency |
TUM |
100 ## - MAIN ENTRY--PERSONAL NAME |
Personal name |
Kumar, Arun |
245 ## - TITLE STATEMENT |
Title |
Marketing management |
250 ## - EDITION STATEMENT |
Edition statement |
2nd ed |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc. |
New Delhi |
Name of publisher, distributor, etc. |
Vikas |
Date of publication, distribution, etc. |
2011 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xxi, 942p.:ill |
Dimensions |
.;27cm |
500 ## - GENERAL NOTE |
General note |
Includes subject index |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Marketing--management |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Koha item type |
Books |