000 -LEADER |
fixed length control field |
00501nam a2200205Ia 4500 |
001 - CONTROL NUMBER |
control field |
89894 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
31197 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20210727144254.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
150525s9999 xx 000 0 und d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780077137014 |
040 ## - CATALOGING SOURCE |
Transcribing agency |
TUM |
050 ## - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF 5415 |
Item number |
.J 63 2009 |
100 ## - MAIN ENTRY--PERSONAL NAME |
Personal name |
Fahy, John |
245 ## - TITLE STATEMENT |
Title |
Foundations of marketing |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc. |
London |
Name of publisher, distributor, etc. |
Mcgraw Hill |
Date of publication, distribution, etc. |
2009 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xxiv,359p.:ill |
Dimensions |
.;27cm |
500 ## - GENERAL NOTE |
General note |
Includes Index |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Marketing--management |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Koha item type |
Books |