Handbook Of Marketing (Record no. 49788)

000 -LEADER
fixed length control field 00338nam a2200145Ia 4500
001 - CONTROL NUMBER
control field 14468
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 150525s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1-412-92120-1
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Robin Wensley
245 ## - TITLE STATEMENT
Title Handbook Of Marketing
250 ## - EDITION STATEMENT
Edition statement 0
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. London
Name of publisher, distributor, etc. Sage Publication
Date of publication, distribution, etc. 2006
300 ## - PHYSICAL DESCRIPTION
Extent ,;ill.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Date acquired Inventory number Total Checkouts Full call number Barcode Date last seen Koha item type
          TUM Main Campus TUM Main Campus 11/14/2014 26115   HF 5415.H8665 2002 029095 11/14/2014 Books
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