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Marketing Management (Record no. 43701)

000 -LEADER
fixed length control field	00461nam a2200205Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field	023140
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20160222104034.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	141107s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9780273779827
040 ## - CATALOGING SOURCE
Transcribing agency	TUM
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number	HF 5415.13
Item number	.K64 2013
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Kotler Philip
245 ## - TITLE STATEMENT
Title	Marketing Management
250 ## - EDITION STATEMENT
Edition statement	14th,ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc.	New Delhi
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc.	Prentice-Hall
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc.	2000
300 ## - PHYSICAL DESCRIPTION
Extent	,;ill.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type	Books

Holdings
Withdrawn status	Lost status	Source of classification or shelving scheme	Damaged status	Not for loan	Permanent Location	Current Location	Date acquired	Inventory number	Total Checkouts	Full call number	Barcode	Date last seen	Date last checked out	Price effective from	Koha item type	Total Renewals
					TUM Main Campus	TUM Main Campus	11/14/2014	22033	2	HF 5415.13 .K64 2000	029151	03/28/2022	03/23/2022	11/14/2014	Books
					TUM Main Campus	TUM Main Campus	02/22/2016	023140	10	HF 5415.K36 2013	029971	12/01/2023	11/07/2023	02/22/2016	Books	2

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