Spedding, Philip,

Cultural sponsorship [electronic resource] / Philip Spedding. - London : Henry Stewart Talks, 2009. - 1 online resource (1 streaming video file (41 min.) : color, sound). - Sponsorship : from theory to practice and all the latest trends, 2056-4570 . - Henry Stewart talks. Business & management collection. Sponsorship. .

Animated audio-visual presentation with synchronized narration. Title from title frames.

Contents: Definition of cash sponsorship -- Types of income -- Assessing your organization and needs -- Researching the marketplace -- Preparing proposals -- Negotiating the partnership -- Building relationships with businesses -- Evaluation.

Access restricted to subscribers.


Mode of access: World Wide Web.

2014 Henry Stewart Talks


Corporate sponsorship.
Technical University of Mombasa
Tom Mboya Street, Tudor 90420-80100 , Mombasa Kenya
Tel: (254)41-2492222/3 Fax: 2490571