Oldham, Marie,
The role TV plays in 21st century lives [electronic resource] / Role television plays in twenty-first century lives Marie Oldham. - London : Henry Stewart Talks, 2009. - 1 online resource (1 streaming video file (39 min.) : color, sound). - TV advertising in the UK : the art of engaging viewers and creating successful advertising, 2056-4570 . - Henry Stewart talks. Business & management collection. TV advertising in the UK. .
Animated audio-visual presentation with synchronized narration. Title from title frames.
Contents: Needstates -- Role of TV -- Sociability, connectivity and potency -- TV that unites -- Convenience, potency and connectivity -- How people are watching TV now -- Implications for advertisers.
Access restricted to subscribers.
Mode of access: World Wide Web.
1963 Henry Stewart Talks
Television advertising--Great Britain.
The role TV plays in 21st century lives [electronic resource] / Role television plays in twenty-first century lives Marie Oldham. - London : Henry Stewart Talks, 2009. - 1 online resource (1 streaming video file (39 min.) : color, sound). - TV advertising in the UK : the art of engaging viewers and creating successful advertising, 2056-4570 . - Henry Stewart talks. Business & management collection. TV advertising in the UK. .
Animated audio-visual presentation with synchronized narration. Title from title frames.
Contents: Needstates -- Role of TV -- Sociability, connectivity and potency -- TV that unites -- Convenience, potency and connectivity -- How people are watching TV now -- Implications for advertisers.
Access restricted to subscribers.
Mode of access: World Wide Web.
1963 Henry Stewart Talks
Television advertising--Great Britain.