Fernie, John, 1948-
Retailer-supplier relationships [electronic resource] / John Fernie. - London : Henry Stewart Talks, 2009. - 1 online resource (1 streaming video file (41 min.) : color, sound). - Retail marketing : the marketing issues facing a fast-changing sector, 2056-4570 . - Henry Stewart talks. Business & management collection. Retail marketing. .
Animated audio-visual presentation with synchronized narration. Title from title frames.
Contents: Evolution of retailer-supplier relationships -- International food supply chains -- International non food supply chains -- Theoretical context -- Porter's value chain -- Resource based perspective -- QR, ECR and CPFR -- Future challenges -- Ethical issues.
Access restricted to subscribers.
Mode of access: World Wide Web.
2149 Henry Stewart Talks
Marketing.
Retail trade.
Retailer-supplier relationships [electronic resource] / John Fernie. - London : Henry Stewart Talks, 2009. - 1 online resource (1 streaming video file (41 min.) : color, sound). - Retail marketing : the marketing issues facing a fast-changing sector, 2056-4570 . - Henry Stewart talks. Business & management collection. Retail marketing. .
Animated audio-visual presentation with synchronized narration. Title from title frames.
Contents: Evolution of retailer-supplier relationships -- International food supply chains -- International non food supply chains -- Theoretical context -- Porter's value chain -- Resource based perspective -- QR, ECR and CPFR -- Future challenges -- Ethical issues.
Access restricted to subscribers.
Mode of access: World Wide Web.
2149 Henry Stewart Talks
Marketing.
Retail trade.