Spector, Robert, 1947-

The Nordstrom way to customer service excellence [electronic resource] / Robert Spector. - London : Henry Stewart Talks, 2009. - 1 online resource (1 streaming video file (36 min.) : color, sound). - Retail marketing : the marketing issues facing a fast-changing sector, 2056-4570 . - Henry Stewart talks. Business & management collection. Retail marketing. .

Animated audio-visual presentation with synchronized narration. Title from title frames.

Contents: An examination of how the Nordstrom department store established and maintains its superior customer service -- A history of this century-old business -- A review of specific management principles.

Access restricted to subscribers.


Mode of access: World Wide Web.

2017 Henry Stewart Talks


Nordstrom (Firm)--Management.


Department stores--Management.--United States
Marketing.
Retail trade.
Technical University of Mombasa
Tom Mboya Street, Tudor 90420-80100 , Mombasa Kenya
Tel: (254)41-2492222/3 Fax: 2490571