Evans, Joel R.
An overview of strategically-focused retailing opportunities and challenges / [electronic resource] : Joel R. Evans. - London : Henry Stewart Talks, 2013. - 1 online resource (1 streaming video file (45 min.) : color, sound). - Planning and Implementing a retail strategy, 2056-4570 . - Henry Stewart talks. Business & management collection. Planning and implementing a retail strategy. .
Animated audio-visual presentation with synchronized narration.
Contents: Retailing at a crossroads -- Evolution of retailing -- What retailing encompasses today -- Understanding consumer behavior -- Value-oriented retailing -- Opportunities and challenges -- Strategic benefits of SWOT analysis -- Applying the retailing concept -- Strategic planning process -- Organizational missions -- Goal setting -- Competitive advantages -- Retail organizations -- Human resource management -- Retail image -- Merchandising -- Technology -- Retail database management -- E-tailing -- Social media -- Global retailing.
Access restricted to subscribers.
Mode of access: World Wide Web.
3595 Henry Stewart Talks
Business planning.
Consumer behavior.
Retail trade--Management.
Retail trade--Planning.
Strategic planning.
An overview of strategically-focused retailing opportunities and challenges / [electronic resource] : Joel R. Evans. - London : Henry Stewart Talks, 2013. - 1 online resource (1 streaming video file (45 min.) : color, sound). - Planning and Implementing a retail strategy, 2056-4570 . - Henry Stewart talks. Business & management collection. Planning and implementing a retail strategy. .
Animated audio-visual presentation with synchronized narration.
Contents: Retailing at a crossroads -- Evolution of retailing -- What retailing encompasses today -- Understanding consumer behavior -- Value-oriented retailing -- Opportunities and challenges -- Strategic benefits of SWOT analysis -- Applying the retailing concept -- Strategic planning process -- Organizational missions -- Goal setting -- Competitive advantages -- Retail organizations -- Human resource management -- Retail image -- Merchandising -- Technology -- Retail database management -- E-tailing -- Social media -- Global retailing.
Access restricted to subscribers.
Mode of access: World Wide Web.
3595 Henry Stewart Talks
Business planning.
Consumer behavior.
Retail trade--Management.
Retail trade--Planning.
Strategic planning.