Ramesh, Sangaralingham,
The nature of the market [electronic resource] / Sangaralingham Ramesh. - London : Henry Stewart Talks, 2018. - 1 online resource (1 streaming video file (19 min.) : color, sound). - Introduction to microeconomics, 2056-4570 . - Henry Stewart talks. Business & management collection. Introduction to microeconomics. .
Animated audio-visual presentation with synchronized narration. Title from title frames.
Contents: Concepts of the market -- Technology and the development of the market -- The production era -- The sales era -- The marketing era -- Retail vs. mail order case studies.
Access restricted to subscribers.
Mode of access: World Wide Web.
4699 Henry Stewart Talks
Mail order business--Case studies.
Marketing--History.
Microeconomics.
Retail trade--Case studies.
Selling--History.
The nature of the market [electronic resource] / Sangaralingham Ramesh. - London : Henry Stewart Talks, 2018. - 1 online resource (1 streaming video file (19 min.) : color, sound). - Introduction to microeconomics, 2056-4570 . - Henry Stewart talks. Business & management collection. Introduction to microeconomics. .
Animated audio-visual presentation with synchronized narration. Title from title frames.
Contents: Concepts of the market -- Technology and the development of the market -- The production era -- The sales era -- The marketing era -- Retail vs. mail order case studies.
Access restricted to subscribers.
Mode of access: World Wide Web.
4699 Henry Stewart Talks
Mail order business--Case studies.
Marketing--History.
Microeconomics.
Retail trade--Case studies.
Selling--History.