Kolster, Thomas, 1978-
Discovery insurance that bridges the gap between intent and action / [electronic resource] : Thomas Kolster. - London : Henry Stewart Talks, 2021. - 1 online resource (1 streaming video file (2 min.) : color, sound). - The business & management collection, 2056-4570 . - Henry Stewart talks. Business & management collection. .
Animated audio-visual presentation with synchronized narration. Bite-size case study extracted from the talk: The hero trap : how great brands win by putting people in charge. Title from title frames.
Access restricted to subscribers.
This case study looks at Discovery's Vitality programme as a successful example of a company bridging the gap between intent and action, helping their business by incentivizing their customers to make healthy choices.
Mode of access: World Wide Web.
7200 Henry Stewart Talks
Discovery Ltd. (Firm)
Health insurance.
Health promotion--Economic aspects.
Incentives (Psychology)
Insurance companies--Case studies.
Discovery insurance that bridges the gap between intent and action / [electronic resource] : Thomas Kolster. - London : Henry Stewart Talks, 2021. - 1 online resource (1 streaming video file (2 min.) : color, sound). - The business & management collection, 2056-4570 . - Henry Stewart talks. Business & management collection. .
Animated audio-visual presentation with synchronized narration. Bite-size case study extracted from the talk: The hero trap : how great brands win by putting people in charge. Title from title frames.
Access restricted to subscribers.
This case study looks at Discovery's Vitality programme as a successful example of a company bridging the gap between intent and action, helping their business by incentivizing their customers to make healthy choices.
Mode of access: World Wide Web.
7200 Henry Stewart Talks
Discovery Ltd. (Firm)
Health insurance.
Health promotion--Economic aspects.
Incentives (Psychology)
Insurance companies--Case studies.